How does the nation’s largest distributor of jail and prison products turn eProcurement into a growth engine?
In this video case study, Garrett Riley, Director of Marketing & Digital Strategy, and Dave Sheets, Director of eCommerce, from Bob Barker Company explain how they:
- Delivered 38% revenue growth in the first year of PunchOut integrations
- Earned positive feedback from customers who value faster, easier purchasing
- Transformed compliance-driven bidding into a competitive differentiator
- Generated 26 new PunchOut leads in one quarter by engaging their sales team
- Secured full support from leadership to expand integrations across the business
