Resources and insights
The latest industry news, interviews, technologies, and resources in B2B connected commerce.
Why B2B Buyers Stay: The Psychology of Effortless Purchasing
Explore the psychology of B2B buying behavior and learn how simplifying the buying experience drives deeper loyalty, stronger retention, and long-term growth.
Read more: Why B2B Buyers Stay: The Psychology of Effortless Purchasing
B2B Companies Need to Meet Buyers’ Expectations
B2B buyers’ behavior are changing. To increase conversions, B2B companies need to tap into these new expectations and provide the experiences B2B buyers want.
eProcurement Automation Builds Revenue
Kevin Kazenmayer spoke with Digital Commerce 360 about the importance of understanding the customers’ buying journey.
eProcurement Evolution Drives the need for B2B Transaction Automation
This report covers many critical B2B topics today, like self-service eCommerce and user experience, reveals the top 8 trends in B2B eCommerce that will continue to accelerate in 2022, and explores real case studies, including TradeCentric’s response to eProcurement approaching $1 trillion in sales.