Resources and insights
The latest industry news, interviews, technologies, and resources in B2B connected commerce.
Beyond the Buzz: Practical AI in B2B eCommerce
A CPTO’s guide for B2B technology & eCommerce leaders navigating AI decisions in enterprise commerce.
Read more: Beyond the Buzz: Practical AI in B2B eCommerce
Why B2B Buyers Stay: The Psychology of Effortless Purchasing
Explore the psychology of B2B buying behavior and learn how simplifying the buying experience drives deeper loyalty, stronger retention, and long-term growth.
Read more: Why B2B Buyers Stay: The Psychology of Effortless Purchasing

Top 5 Insights for Stronger B2B Integration
Looking to accelerate revenue and remove friction from your B2B buying experience? In our recent Masterclass, industry experts broke down how integration is transforming B2B transactions—here are the five biggest takeaways.
Read more: Top 5 Insights for Stronger B2B Integration

Adapt or Lose: What Today’s Buyers Demand from B2B Suppliers
Are you keeping up with rapid changes in B2B buying? Connected Commerce helps B2B leaders overcome supply chain disruption, rising buyer expectations, and digital transformation challenges.
Read more: Adapt or Lose: What Today’s Buyers Demand from B2B Suppliers

B2B Online 2025: Why the Industry is Buzzing About TradeCentric’s Role in Connected Commerce
Discover what B2B industry leaders are saying about TradeCentric at B2B Online 2025. Explore why Connected Commerce is now critical—and how TradeCentric is leading the transformation.
Read more: B2B Online 2025: Why the Industry is Buzzing About TradeCentric’s Role in Connected Commerce

Building an ROI Blueprint for Digital Channels: Insights from B2B Online Chicago 2025
Discover strategies to prove business value, secure executive buy-in, and accelerate long-term growth, featuring insights from TradeCentric and Waters at B2B Online Chicago 2025.
Read more: Building an ROI Blueprint for Digital Channels: Insights from B2B Online Chicago 2025

Manufacturing Revenue Growth Strategies: Practical Steps to Scale Smarter
Discover how manufacturers are increasing revenue by integrating eCommerce and eProcurement systems to streamline operations, reduce order-to-cash friction, and scale efficiently.
Read more: Manufacturing Revenue Growth Strategies: Practical Steps to Scale Smarter

TradeCentric Unboxed: Accelerating Value & Growth with Strategic Business Enablement
This session is an exclusive look at TradeCentric’s April product release, headlined by our new Business Enablement Services.
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How B2B Buyers Can Win Supplier Buy-In for eProcurement Integration
Getting suppliers to integrate with your eProcurement system can be a challenge. Here’s how B2B buyers can simplify supplier enablement and scale digital procurement success.
Read more: How B2B Buyers Can Win Supplier Buy-In for eProcurement Integration

How to Break Down B2B eCommerce Barriers and Find New Ways to Grow Revenue
Discover how to eliminate hidden B2B eCommerce barriers that slow growth. This eBook breaks down why disconnected systems limit revenue – and how integration can unlock more value across sales, finance, and eCommerce.
Read more: How to Break Down B2B eCommerce Barriers and Find New Ways to Grow Revenue
