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It’s hard to believe that it’s already been one year since I assumed the role of CEO at TradeCentric. One of my most immediate priorities was to engage in meaningful conversations with our customers and partners to understand their challenges, goals and how TradeCentric can provide support every step along the way.
Throughout the past year, I have observed several key themes that both validate my decision to join TradeCentric and my enthusiasm for this business as well as influence my strategic vision for the company moving forward.
First and foremost, our customers trust TradeCentric to deliver exceptional integration experiences, and we must continue to earn that trust every day. Second, the most powerful and impactful product enhancements are always customer-centric. Finally, partnerships create amazing opportunities that empower and enable innovation.
We have earned our customers’ trust
Meeting with our customers has been a highlight of my first year and I’ve gained a strong understanding of their business challenges, goals, and drivers. Time and time again, clients have shared stories of how B2B Connected Commerce, powered by TradeCentric, solves their problems and drives business growth.
In April, we hosted a customer-exclusive event called TradeCentric Connect, where customers like Volvo Financial Services shared their B2B Connected Commerce journey. It was an incredible opportunity to gather customers across a wide variety of industries to network, exchange best practices, share successes achieved, and discuss the exciting opportunities that lay ahead.
Feedback on our solutions, delivery and project management has been overwhelmingly positive. In fact, a recent customer survey underscored clients’ satisfaction. Customers highlighted four primary factors that influenced their decision to begin – and continue – their partnership with TradeCentric:
- Ease of implementation: Decades of integration expertise and pre-built connectors build the foundation for a seamless onboarding and implementation experience.
- Reliability: With an uptime of 99.99% for all solutions, customers are confident in TradeCentric’s reliability and responsiveness.
- Security & data privacy: TradeCentric is fiercely committed to security, as evidenced by our ISO 27001 and SOC 2 Type 2 certifications.
- Depth of Functionality: The TradeCentric Platform provides real-time visibility into transaction and spend data, along with testing and troubleshooting capabilities that help customers get up and running with integrations faster.
I am delighted to have joined an organization that had already established a strong reputation of excellence among customers, partners and industry players. And, proud that we remain steadfast in our commitment to enhance that reputation every day.
Our technical innovation focuses on delivering more value to customers
Customer feedback has always played a significant role in the development of our product roadmap. Our product team listens and learns from customers to better understand which features and capabilities will deliver the most value.
Over the past year, we have released several updates to our platform connectors. Our Salesforce connector, which now supports all active Salesforce Commerce Cloud frameworks including Classic and LWR, includes Level 2 PunchOut, edit cart, active order protection, and enhanced data.
Additionally, a forthcoming release includes upgrades to our analytics capabilities, including enriched data visualization and enhanced standard reports with a focus on helping customers quickly understand their growth and performance status. These enhancements were defined by feedback from numerous customers, ensuring they meet client needs and expectations.
Later in 2024 and beyond, we’re committing significant investment in our strategic roadmap, further scaling our capabilities to solve challenges within the broader B2B connected commerce ecosystem.
Strategic partnerships maximize the value of B2B Connected Commerce
Alignment with partners is a cornerstone of our dynamic engagement strategy, as it helps us deliver maximum value to our joint customers. For many organizations, especially those with a sophisticated eCommerce strategy, success often “takes a village.” An expert team that includes a platform partner and systems integrator, working alongside TradeCentric, can enable stronger collaboration and a faster path to results.
Our strategic partnerships with key players allow us to stay at the forefront of new releases and ensure our connectors seamlessly integrate with the latest updates, ultimately providing our customers with long-term scalability and adaptability.
We partner with best-in-class eCommerce and eProcurement providers such as OroCommerce, BigCommerce and Coupa to offer customers assurance that our solutions are tested and developed in collaboration with those platforms.
In addition, we work closely with consultancy firms such as Deloitte Digital and Systems Integrators like Saltbox Management, who are deeply ingrained in the B2B eCommerce ecosystem. This creates opportunities for integration and implementation projects to work in tandem, which can eliminate friction, reduce redundancies, and accelerate project timelines.
I’ve been energized by the opportunity to meet and explore joint customer engagement with so many talented people at these organizations. Driving innovation and creating synergy through our partnerships helps us achieve our shared customers’ goals and outcomes, and this will continue to be a focus moving forward.
Looking ahead
As I summarize this past year, I am proud of our technical innovations, our focus on enabling customers to achieve their connected commerce growth goals, and how we have forged stronger strategic partnerships.
There’s no doubt that B2B eCommerce drives amazing outcomes, but it’s also important to recognize the hard work that is required to be successful. Between replatforming, prioritizing valuable (and often scarce) IT resources, identifying the right buyer targets, and more, the journey does not come without its own unique set of challenges. I am proud of the TradeCentric team for providing our customers and partners with expertise and support to conquer and overcome whatever hurdles they may face.
Our commitment to being customer-centric, fostering strong partnerships, and driving innovation have positioned TradeCentric for continued success and growth. I am excited about the future and look forward to building on the strong foundation we have established.
